The International Air Transport Association (IATA) released data on global passenger demand in January 2024, indicating a robust start to the year. Total demand, measured in revenue passenger kilometres (RPKs), rose by 16.6%, while total capacity, measured in available seat kilometres (ASK), increased by 14.1%. The load factor was 79.9%, up by 1.7 percentage points.
International and Domestic Demand
International demand surged by 20.8%, with capacity rising by 20.9%. The load factor remained steady at 79.7%. Meanwhile, the domestic market grew by 10.4%, with capacity up by 4.6% and the load factor reaching 80.2%, an increase of 4.2 percentage points.
Regional Breakdown
Asia-Pacific airlines witnessed a significant 45.4% increase in traffic compared to January 2023, mainly due to China’s early stages of lifting COVID-19 travel restrictions. Despite the recovery in major international routes to/from Asia-Pacific still lagging, routes such as Asia-Middle East have exceeded pre-pandemic levels.
European carriers saw a 10.8% rise in traffic, with routes between Europe and North America rebounding particularly strongly, standing 6.5% higher than in January 2020. Middle Eastern airlines posted a 16.2% rise in traffic, while North American carriers experienced a 12.3% increase.
Latin American airlines’ traffic rose by 17.9%, pushing the load factor to 86%, the region’s highest. African airlines saw an 18.5% increase in traffic, although the load factor declined slightly to 73.3%, the lowest among the regions.
A Word from IATA’s Director General
“2024 is off to a strong start despite economic and geopolitical uncertainties,” said Willie Walsh, IATA’s Director General. He emphasized aviation’s critical role as a catalyst for growth, especially in the busiest election year ever. Walsh called for government policies that help aviation reduce costs, improve efficiency, and progress towards net zero CO2 emissions by 2050.
Domestic Markets
Domestic demand growth continues to be led by China, which saw strong demand for Lunar New Year travel. This is likely to have boosted traffic in February as well. Chinese carriers have responded by increasing capacity, particularly by deploying wide-body jets.
The six domestic passenger markets for which broken-down data are available account for approximately 31.4% of global total RPKs and 78.8% of total domestic RPKs.
Lufthansa Launches IATA Turbulence Aware: Real-Time Turbulence Data for Safer, Smoother Flights
Oman Air Launches Direct Muscat-Tashkent Flights June 2026: New Silk Road Connection to Uzbekistan
“Breaking” Qantas Launches Historic Direct Sydney to Las Vegas Flights: No-Stop US Adventure from December 2026
Air New Zealand’s Electric Aircraft Trial Marks a Major Step Toward Net Zero Flying
Riyadh Air Unveils Hafawa Lounge in Riyadh, Redefining Premium Airport Hospitality Ahead of Launch
Delta Air Lines to Go Daily Between Melbourne and Los Angeles for Peak 2026–27 Summer
Crystal Serenity’s Exclusive Alajmo Brothers Culinary Voyage: 3-Michelin-Star Magic Venice to Athens 2026
Longevity Travel Meets Island Living: Inside the Food‑Led Wellness Reset at Six Senses Fiji
Mein Schiff Flow Christening Voyages 2026: Sail TUI Cruises’ New InTUItion-Class Star from Trieste to Palma