Virgin Voyages Reinvents Its Celebration Experience: Welcome to the Red Hot Sailing Club Voyage

Virgin Voyages is turning up the heat with a rebrand that’s sure to excite anyone passionate about both cruising and top-notch live entertainment. Starting in 2026, the cruise line is bidding farewell to its Celebration Voyage concept and welcoming a fresh new identity: the Red Hot Sailing Club Voyage.

A New Chapter in Musical Cruising

The new theme embraces Virgin Voyages’ longstanding legacy in music and entertainment, promising a series of vibrant experiences that are as much about soul-stirring performances as they are about luxurious cruising. While the debut of the Red Hot Sailing Club Voyage is set for 2026 aboard the soon-to-be-launched Brilliant Lady, the excitement is already building as the final Celebration Voyages of 2025 showcase some major music legends.

For instance, on a 5-night sojourn from Lisbon to Portsmouth aboard Scarlet Lady on July 22, 2025, Melanie C – better known as Sporty Spice from the iconic Spice Girls – will be taking the stage. Fans can look forward to port calls in Porto and La Coruna, where by day you can explore historic sites and by night, revel in Melanie C’s electrifying performance.

Not to be outdone, Kathy Sledge, a founding member of Sister Sledge, will be gracing Resilient Lady on an immersive 11-night Mediterranean cruise departing from Athens on May 18, 2025. This voyage will weave through a collection of cultural gems, from Istanbul and Ephesus in Turkey to the sun-drenched shores of Santorini, Rhodes, Mykonos, and Crete in Greece. Kathy’s performance, celebrating the anthemic hit “We Are Family,” is set to be a heartfelt tribute to music’s power to bring people together.

What’s in Store for 2026 and Beyond

Looking ahead to 2026, the Red Hot Sailing Club Voyage will be introduced for the first time aboard Brilliant Lady, Virgin Voyages’ fourth ship – which is scheduled to debut in New York in September 2025. After its New York maiden, Brilliant Lady will reposition to PortMiami, delivering Caribbean cruises until mid-March 2026. Following a stint sailing from Los Angeles along the Mexican Riviera, she will then make her way to Seattle to offer unforgettable Alaskan journeys during the summer.

Virgin Voyages hasn’t revealed the performers for the first Red Hot Sailing Club Voyage just yet, but insiders suggest that the new Red Hot theme will carry on the cruise line’s illustrious focus on musical icons and original programming. With an innovative musical revue titled “Red Hot” already featured on Brilliant Lady, expectations are sky-high that future voyages will hit all the right notes.

A Celebration of Community and Connection

Jamie Douglas, Director of Immersive Experiences at Virgin Voyages, sums it up beautifully:

“These influential artists – who are both part of the Virgin music family – create remarkable communities through their music, a perfect alignment with the spirit and connection that defines the Virgin Voyages experience. These incredible sailings not only reinforce Virgin’s standing as an iconic company rooted in music, but also serve as a love letter to our epic community of loyal Sailors worth celebrating every day.”

Virgin Voyages continues to innovate in the cruising world by blending exceptional live entertainment with immersive voyages that celebrate music, culture, and community. Whether you’re a longtime fan of the cruise line or a first-time traveller scoping out your next adventure, these new and returning experiences promise to deliver unforgettable memories on the high seas.

So, if you’re ready to set sail on a journey where every moment resonates with the rhythm of great music and unforgettable experiences, keep an eye on Virgin Voyages. Your next epic adventure awaits on the Red Hot Sailing Club Voyage.