Photo courtesy: Tauck
Roam by Tauck, the new contemporary brand from 100-year-old tour specialist Tauck, has opened bookings for its first five journeys, all debuting in 2026 and designed specifically for travellers in their 40s and 50s. These launch itineraries span nine countries and blend Tauck’s trademark access and expertise with a more flexible, less structured style that suits busy, independent-minded guests.
A New Kind of Guided Travel
Positioned as a fresh take on luxury guided travel, Roam by Tauck focuses on “half‑on, half‑off” journeys that balance curated group experiences with ample free time. Each trip averages around 16 guests, keeping the feel intimate while still offering the ease of an organised tour. VIP access and “Signature Moments” are built into every itinerary, from private after‑hours visits to hands‑on cultural encounters, giving guests exclusive experiences that would be difficult to arrange independently.
Roam by Tauck has launched with five itineraries for 2026 but is already planning rapid growth, with the portfolio set to expand to 12 journeys by 2027. The concept is aimed at travellers who want premium hotels, logistics handled, and insider access, without feeling locked into a rigid schedule.
What Makes Roam by Tauck Different
Roam by Tauck leans into Tauck’s global network of longstanding partners to secure access normally reserved for insiders: private studios, exclusive tastings, after‑hours museum entries and one‑off local encounters. These Signature Moments anchor each itinerary and create shared experiences that become trip highlights.
Accommodation is firmly in the premium space, with design‑forward hotels, atmospheric countryside retreats and character‑filled city stays chosen not just for comfort, but also for sense of place. Built‑in unguided time allows guests to wander, linger in a café, or pursue more active options such as biking, hiking or surfing, depending on the destination. For travellers who want structure without feeling over‑scheduled, it’s a compelling middle ground.
Five Launch Itineraries for 2026
The 2026 program spans the Americas and Europe, with five distinctive itineraries that showcase Roam by Tauck’s style.
- Mexico City & San Miguel de Allende (7 days)
This journey dives into Mexico’s creative and culinary heart, pairing Mexico City’s galleries, neighbourhoods and food scene with the artisan charm of San Miguel de Allende. Guests can choose how they explore the capital—via e‑bike through Roma and Condesa, a taco‑tasting walk, or time in cutting‑edge art spaces—before heading to San Miguel for market visits, private cooking classes and studio time with local makers. A sunrise balloon flight over the pyramids of Teotihuacan delivers a standout Signature Moment. - Bordeaux & The Dordogne (8 days)
In France, Roam by Tauck blends Bordeaux’s urbane wine culture with the rural romance of the Dordogne. Travellers wander farmers’ markets and medieval streets, canoe beneath cliff‑top châteaux and step into prehistoric caves. Stays include a Philippe Starck–designed boutique hotel in Bordeaux and a tranquil countryside inn. A full day with private car and driver, tailored by the Roam Director, gives guests the freedom to chase vineyards, gardens or storybook villages at their own pace. - San Sebastián & Rioja (7 days)
This Basque Country itinerary is all about coastal energy and vineyard indulgence. Guests experience a private salt‑valley visit in the Valley of Añana, cycle through Rioja’s vineyards, and unwind at the sculptural, Frank Gehry–designed Hotel Marqués de Riscal. Walking a stretch of the Camino along the Cantabrian Sea and dining with a Michelin‑starred chef round out the Signature Moments, blending active exploration with seriously good food and wine. - Prague & The Danube (10 days)
Combining land and river, this journey links the fairy‑tale streets of Prague with an active Danube cruise to Budapest. Highlights include a guided wander through Český Krumlov, a bike tour in Vienna and a gemütlich evening in an Austrian wine tavern. Guests spend two nights in a luxury Prague hotel before boarding ms Savor for a seven‑night cruise. A private waltz lesson at Vienna’s Palais Pallavicini, with instructors from the famed Elmayer Dance School, adds a distinctly Viennese Signature Moment. - Porto & The Douro Valley (8 days)
Purpose‑built river ship ms Andorinha sets the tone for this Douro Valley journey, which combines flexible days in Porto with vineyard and countryside discoveries upriver. Guests might opt for a port‑themed city walk, a food tour, surfing on the Atlantic or cycling along the river. Winery visits at renowned quintas, a Michelin‑hosted dinner at DOC, and an exclusive after‑hours visit to the prehistoric rock art sites of the Côa Valley showcase Portugal’s mix of culinary and cultural heritage.
All 2026 Roam by Tauck trips include accommodation, airport transfers on arrival and departure, luggage handling, gratuities, taxes and most on‑tour costs, with clearly defined free time for self‑guided exploration. First departures are scheduled from August 2026, giving travellers time to plan and secure preferred dates.
Expansion Plans for 2027 and Beyond
Roam by Tauck is set for a significant expansion in 2027, adding seven new itineraries across six continents and pushing the brand to a total of 12 journeys. Planned routes include Iceland by land and sea, California’s Golden Gate and wine country, Tuscany and Florence, New Zealand’s North and South Islands, Rome with Sicily and Malta, Bern and the Matterhorn, South Africa with Mozambique, and a Japan journey that links Tokyo, Kyoto and the Seto Inland Sea.
With this wider footprint, Roam by Tauck aims to give globally minded travellers in their 40s and 50s a curated way to see the world—combining Tauck’s century of know‑how with a more independent, design‑conscious, small‑group approach. Travellers can learn more, view itineraries or book through the Roam by Tauck website, their preferred travel advisor, or Tauck’s regional contact numbers.
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